Aspect Quality Quantity

Meaning The value, depth, and effectiveness of the content. The amount or volume of content—how much you write or how many elements you include.
Focus How well the message is communicated. Clarity, creativity, originality, and correctness. How many words, points, or ideas are presented—regardless of how meaningful they are.
Goal To make the poster impactful, readable, and memorable. To make the poster look full or busy, but sometimes with less focus.
Example A poster with one powerful quote, strong visuals, and a clear message. A poster filled with too many words or points, making it hard to read.

1. Be clear and concise – Use simple and meaningful sentences.

2. Focus on impact – Ask: Will this make someone stop and think?